Google Ads For Healthcare Providers

Run compliant ad campaigns that generate high quality leads on demand

Proudly NOT a Google Partner

We are 100% in your corner, we have no conflict of interest and know how to spend your money wisely without waste

We Show Your Ads To The Right People, In The Right Place, At The Right Time.

We serve the medical and healthcare companies who cater to high-value clients. We know the rules, regulations, and best practices of medical marketing on Google. We understand the unique profile of people looking for your services & products. And we have staff with experience from the medical industry, who know the ins- and outs of what medical & wellness practices need.

We designed our agency to handle your specific challenges as a medical & wellness business:

What You Will Get

Deploy a complete turn-key marketing machine – without internal investment, hiring, or management. Partner with TopEngage, and you will get:

Effective Ads

Focus on your service, leave the advertising to us. Run a complex, full-service, results-driven Google Ads campaign through a single point of contact.

Quality Leads

Leads are the lifeblood of your business. Keep them flowing. Generate as many qualified leads as you need to meet your capacity – profitably, ethically, on-demand.

Local or International

Run local, countrywide or international campaigns, single or multi-language. We have effective campaign models and methodologies that work for every scenario

Google Ads Compliance Is a Challenge. We Can Help

The main challenge for legitimate medical and healthcare providers running Google Ads today is ad disapprovals, account suspensions and constant appeals. Even businesses that are compliant according to Google Ads terms experience lots of issues due to either false positives or using prohibited terms. We can help you with getting your websites and ad accounts compliant.

Compliant Content

How you write your pages and what you mention matters, a single word can trigger ad disapprovals even if the product you offer is allowed on Google Ads. We have 6 years of experience handling this

Compliant Ads

There are strict rules surrounding what you can write in ads both online and offline. We write converting ads that follow the rigorous standards set for medical and healthcare providers. We follow HIPAA guidelines for PPC advertising

Compliant Targeting

Because privacy matters, advanced targeting for medical and healthcare ads is restricted. We work within the scope of compliance to optimize targeting and maximize campaign results

How We Deliver Results

Generating high quality leads for your sales team to manage is our primary focus. With a strong emphasis on business understanding, we align the leads you get with your sales and business strategy. We do frequent adjustments and can match our scalable campaign results to meet your capacity. Along the way we advice and guide your team to perform better

Getting Clicks Is Easy. Getting The Right Clicks Is The Challenge

We only put your Google Ads spend where it benefits the most. We specialize in highly targeted ads mainly on the search network. Unless you have an unlimited budget, you need to put your money where the high quality leads are. Spending on youtube ads, display ads, smart campaigns and “performance marketing” is not optimal for most clinics and healthcare providers.

Quality Clicks

If the good clicks are out there, we will find them. We are also realistic about search volume, if there aren’t enough quality searches to fill your budget, we will advise you to spend on other channels, we won’t run useless campaigns just to spend your money

Lead Quality Matters

Lead quality is the main issue for most seasoned advertisers. We use advanced conversion tracking and routinely follow up on the quality with you or your staff, there is a lot we can do to bring you the right leads as long as we get business level feedback.

Cut The Fat

Most campaigns we take over run with all the bells and whistles that Google Ads offer, most have poor results and bad return on ad spend. We cut the fat and deliver fewer, higher quality clicks leading to a consistent flow of high quality website visits.

How We Deliver Results

We Focus on the Only Thing That MattersCost-Per-Acquisitio

Clicks don’t pay your bills. Ad impressions don’t keep your lights on. Vanity metrics don’t build your bottom line. We ignore them all, and focus on the only number that will grow your facility— how much it will cost you to acquire a new, paying patient for one of your products or services. Get this one number right, and you will run a profitable ad campaign. CPL and ROAS is our guiding light.

Predictable lead cost and volume

We deliver leads at a predictable rate and cost-per-acquisition. We first take a baseline of how many high-quality leads you are receiving and how many you need to acquire a paying customer. Next, we establish a starting cost to acquire a new paying patient for each of your treatments. Then, we continuously refine your campaign to lower your cost-per-acquisition and increase your profits on each patient. Using our extensive datasets and industry experience, we craft campaigns especially for your business needs.

We Align Our Campaigns To Your Business Goals

Every facility has their favorite treatments, specialties and calendars to fill. We work with you to get more leads for the treatments and services you want to provide. We help you grow new or existing specialties. We work with you to understand the lifetime value of a patient for each individual specialty and adjust our advertising spend based on that.

A Different Kind of Marketing Agency

Results Driven Advertising

We don’t focus on clicks or other vanity metrics. We have 100% focus on cost per lead (CPA) and lead quality. When launching campaigns we will work closely with you during the warm-up phase with meetings as needed, once campaigns stabilize we will work with your team to keep an eye on lead quality

Legal, Ethical, and Compliant Advertising

Let’s be clear – there are lots of PPC agencies out there who will promise you the world… then run non-compliant ads that don’t deliver and get your account or ads suspended. We advertise your business legally, ethically, and compliant with all local laws and Google Ads policies requirements.

A Budget That Makes You Comfortable

Like most clients we run into, you have probably fallen for marketing agencies that promised everything and delivered nothing. We are different, we will start you out with a low budget that you are comfortable spending, then we will scale, at your convenience as results start to become predictable and you are comfortable you are actually making money from our efforts. We will PROVE that you are running profitable campaigns.

Advanced Tracking

Part of our process is to set up advanced backend tracking (conversion tracking), if the platform you run your website on allows it, we will also insert things like campaign name, traffic source and keyword name into the forms you get from your website. That way you will know 100% that a lead came from advertising. No more guessing.

Get In Touch!

Get Quality Leads. Book New Patients

Please note. We require a zoom video call and access to review any existing accounts before taking on new clients.

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